2025 Social Media Ambassador Program
Ends on
The American Farm Bureau Federation® (AFBF) is recruiting ambassadors to showcase the energy and excitement of the 2025 Farm Bureau FUSION Conference occurring March 7-10, 2025, in Denver, Colorado.
About the Program:
- A team of Collegiate Farm Bureau members design and implement a promotional plan highlighting the conference experience for various audiences, including the AFBF Young Farmers & Ranchers, Women’s Leadership and Promotion & Education social media accounts.
- Ambassadors are vital to inspire grassroots agricultural communities across the country to engage as Farm Bureau members and leaders to create a stronger and more sustainable future for agriculture.
Program Benefits:
- Media event coverage experience.
- Real-life application of college course content, including concrete skill development.
- Receive expense-paid conference registration, flight and hotel room and $200 travel stipend.
Eligibility:
- Active undergraduate Farm Bureau member in a state with a recognized YF&R program.
- Minimum GPA of 2.8
- Applicant must be at least a sophomore at the time of the conference.
- Current employees or agents of county, state and/or American Farm Bureau organizations and their affiliates are not eligible to compete.
- Previous AFBF Social Media Ambassadors are not eligible to reapply.
- Proficient in constructing engaging photo and video social media content.
- Ability to take, pull and edit photos, and edit engaging videos, a plus.
- Agriculture, Communications, Journalism or related major preferred.
Duties include:
- Attend an orientation, training and planning meeting in early January 2025 (virtual).
- Develop and execute a social media plan for conference promotion utilizing (but not limited to) Facebook, X (Twitter) and Instagram, and/or video.
- Coordinate live X (Twitter) feed of conference sessions using Tweetdeck.
- Organize live Story content for competitions, key events and entertainment.
- Collaborate with other ambassadors and AFBF committees to curate cohesive media presence.
- Edit video footage to create conference recap, Reels and promotional videos.
- Monitor conference hashtag to compile promotional content.
- Compile performance data for each platform following conference for effective reporting.
- Complete a brief review of ambassador experience to help AFBF make improvements.
Timeline:
- November 14, 2024, at 12:00 p.m. (noon) EST: Application Deadline
- December 19, 2024: Social Media Ambassadors Announced
- Early January 2025: Social Media Ambassador Orientation
- January-February 2025: Mentorship Meetings with Former Ambassadors
- March 6-11, 2025: FUSION Conference in Denver, CO (includes on-site orientation and travel days)
- March 10, 2025: Conference Review Form Due